You want to be well-informed at all times. We provide you with the relevant news in real-time, enabling you to immediately take advantage of opportunities and identify risks.
Information that was up-to-date in the early edition of the daily newspaper may already be out-of-date by the afternoon. The global 24/7 news cycle of digital communication represents a tough challenge for corporate communications.
If you don’t want to react only when an issue has turned into a major headline, critical news needs to be identified immediately.
In addition to providing media reviews every morning, our experts provide you with information round the clock on the media development of your topics on the web, TV and radio. Our early warning system enables you to identify opportunities and risks so your business can shape its media profile instead of simply reacting to it.
Real-time Monitoring with Structure
Whether you are reviewing coverage every day or need insight during a communications crisis, UNICEPTA’s real-time media monitoring services provide you with relevant news directly after publication. Throughout the 24/7 news cycle, our experts use their industry and customer expertise to prioritize and structure the topics. This means that your qualified news feed is completely tailored to your needs. We also offer user-specific alerts for mobile devices that can be activated at any time. This ensures you are able to respond immediately. Collaboration with our international offices and local partners as well as the range of languages we cover guarantee a rapid global overview.
Our Real-time Monitoring Services offer
Cross-media, global media panel (online, social media, TV, radio, print)
Customer-/client-specific list of sources
Customizable auto alerts
Information on mobile devices via push delivery system
Information from daily news feeds on customizable portal delivered via pull system
Fully automated research (non-qualified news feed)
Relevance-controlled research with custom level of qualification (qualified news feed)