UNICEPTA links up with Frankfurt University: China Compendium for Goethe University


UNICEPTA has given a copy of its "Compendium of China's Media Landscape" to the library of Goethe University Frankfurt as a gift. "Business and science should increasingly network and learn and benefit from one another," says Georg Stahl, Managing Partner at UNICEPTA. Supporting Goethe University with UNICEPTA's know-how on China's media market is therefore a logical step, he added.

 

Dr. Falk Hartig from the "Africa's Asian Options" (AFRASO) research project is impressed by the book's concept. "I have nowhere found a comparable compilation of the Chinese media market's structure and operating principle so far." The book could, for instance, help Asian Studies students get familiar with the topic 'Media in China'", notes Hartig, adding that the compendium is useful for his own research project as well. In addition to the Chinese media market, Hartig investigates how the People's Republic presents itself internationally – here, too, media naturally play a crucial role.
 

From left to right: Dr. Falk Hartig, Post-Doctoral Researcher Goethe University Frankfurt and Dr. Klaus Junkes-Kirchen, Head of Media Processing and Acquisition, University Library Frankfurt

About UNICEPTA

UNICEPTA Medienanalyse GmbH is a leading global provider for smart media intelligence in innovations/digital consulting, media monitoring, media analysis and research/consulting. Around 700 experts continuously structure the news flow – both around the clock and around the world.  UNICEPTA compiles and presents highly relevant information from print and online media, TV, radio and social-media sources. This day-to-day work serves as a platform for the company to provide analysis and research-based advice for issues related to strategic communication.

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UNICEPTA Medienanalyse GmbH
Salierring 47-53
50677 Köln


Georg Stahl
phone +49 (0)221 99 02-143
georg.stahl@unicepta.com

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