In the US, the financial services sector is being turned upside down in the public opinion.
Our review of more than 65 million of articles and posts on the topic of banking shows: the media is expecting nothing less than a revolution, with traditional banks swept aside by newcomers like fintechs and neobanks.
Is Banking being 'Ubered'?
Our findings indicate a significant upheaval in public perception. The newcomers steer their public profile with future topics while traditional banks are too often in defensive mode.
Review of the media and content landscape for emerging topics, players, and issues in the Financial Services sector
- Who, what and how the industry is being disrupted
- How highlighting technology can be counterproductive with already-savvy consumers
The Facebook / Libra case: Why lacking trust in their data security policy might be their weak spot
What can financial services companies do to stay relevant in these new conversations
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