Be well informed

Gain new perspectives – with our impulses, news & morning top news

  • Be well informed

  • Gain new perspectives – with our impulses, news & morning top news

News

Customer-oriented global research, processing and analysis of relevant information is our mission. But we also have announcements that might be of interest for you. Here you’ll find news and information regarding UNICEPTA, as well as studies on current topics and public debates.

If you wish to start your day off with the latest information, then you should get to know our Top News, which provides you with the most important reports for free.


News & Press Information

Here you’ll find an overview of all UNICEPTA news and press information. All information can be filtered by year. If you happen to have any questions, please don’t hesitate to contact us.

28

july

2019

Press Information

CEO-Ranking 2/2019

Strong financial results and successful strategies for preparing their companies for the future are the strongest boost for the image …

14

apr

2019

Press Information

CEO-Ranking 1/2019

CEO Ranking: Executives score with good financial statements and strategy

05

apr

2019

News

Thought Leadership Award 2019

Infineon stands out with the best communication on its own future viability.

11

feb

2019

News

World Economic Forum 2019

Important insights on the media coverage of WEF 2019 in Davos.

11

jan

2019

Press Information

Social Media Ranking 2018

Strongest company posts in 2018


Top News

Communications management depends on fast, reliable and relevant information. With our UNICEPTA Top News, we want to offer you real added value. If you wish, you can get the most important news free of charge when you start your day. You will receive news on politics, the economy and businesses – from Germany, the US and China.  

 

Yes, I want to receive the UNICEPTA topnews free of charge, please add me to the e-mail distribution list!

topnews
by Unicepta
22.08.2019
Top Story
Von einer Absurdität zum diplomatischen Skandal / faz.net
Trump sagt seinen Besuch in Dänemark ab, weil Grönland nicht zum Verkauf...
 
Wirtschaft
Haushaltsdefizit in den USA soll schon 2020 eine Billion Dollar erreichen / spiegel.de
Die Steuererleichterungen von US-Präsident Trump zeigen Konsequenzen...
 
Ist Söders Vorschlag überhaupt notwendig? / sueddeutsche.de
Markus Söder fordert, Negativzinsen nicht auf Kleinsparer umzulegen. Er will...
 
Der deutsche Cannabis-Markt blüht / faz.net
Seit März 2017 darf man auf Rezept kiffen – doch Cannabis aus deutschem Anbau...
 
Marken
Die Commerzbank kennt nur ein Tabu / faz.net
Die zweitgrößte Privatbank könnte ihr Filialnetz ausdünnen. Dabei geht es...
 
Diese Britin soll Vapiano retten / sueddeutsche.de
Eigentlich sollte Vanessa Hall nie Chefin werden. Aber sie hat schon Erfahrung...
 
Flixbus expandiert in die Türkei / spiegel.de
Das Reiseunternehmen Flixbus setzt seinen Expansionskurs fort: Das Unternehmen...
 
Digitalisierung
Deutschland - das Games-Entwicklungsland / sueddeutsche.de
Politiker aller anwesenden Parteien sind sich auf der Gamescom einig...
 
Mit Festplatte und Isomatte / spiegel.de
Auf einem Brandenburger Museumsgelände kommen Tausende Hacker zum Sommercamp...
 
Millionen Nutzer betroffen: Diese bösartigen Apps sollten Sie sofort löschen / focus.de
Neuer Adware-Skandal: In Googles Play Store haben Forscher erneut Dutzende...
 
USA
Trump says that Jewish people who vote for Democrats are ‘very disloyal to... / washingtonpost.com
Earlier he accused Jewish people of “great disloyalty” if they vote for...
 
Budget Deficit on Path to Surpass $1 Trillion Under Trump / nytimes.com
The deficit is growing faster than expected as Trump’s spending and tax cut...
 
Bond market yield curve inverts, signaling Fed may be too slow to cut rates... / cnbc.com
The Fed repeated that its rate cut was a midcycle adjustment, which sparked a...
 
China
First smart gas station opens in Chongqing / chinadaily.com.cn
The staff can complete payment within 30 seconds with a pair of special...
 
China's e-commerce platform Pinduoduo shares surge on strong Q2... / xinhuanet.com
For Q2, the e-commerce firm posted remarkable growth in its total revenues...
 
Top companies join new Hongqiao trading center / shine.cn
The construction of a bonded logistics warehouse is expected to be finished at...
 
Personalie des Tages
Boris Johnson: "Wir schaffen das" / sueddeutsche.de
Der britische Premier Johnson betont in Berlin, einen verhandelten EU-Austritt...
 
Sport
Neue Spielmacher und harte Grätschen / spiegel.de
Der Ligachef Christian Seifert teilt gegen den alten DFB aus, während der...
 
Fehlerlos in die Europameisterschaft / faz.net
Traumstart für die deutschen Springreiter. Das Quartett um Weltmeisterin Simone...
 
Tipps von Luca Toni / sueddeutsche.de
Franck Ribéry, 36, unterschreibt nach seinem Abschied beim FC Bayern einen...
 

Thought Leadership Award

Germany's companies are currently facing major challenges: Digitalization is turning business models upside down, economic risks and trade conflicts are clouding the outlook.

In the media, the farewell song for the German economy is already being heard. This is not only problematic for the individual German companies, but also for society as a whole: because belief in the future strength of German companies is a basis for an optimistic view of the economic development of the country as a whole.

UNICEPTA has therefore conducted a study: Which company communicated best the counterpoint and proved its future viability?

 

Infineon wins the Thought Leadership Award 2019

The Thought Leadership Award 2019 goes to Infineon Technologies AG, a company that has communicated its future viability particularly well.

 

Infineon's communications team successfully translates the company's strategy into strong content about megatopics – and the media environment attributes viability for the future to Infineon as well.

The Thought Leadership Award is handed out at the gala of the International German PR Prize on 11 April 2019 in Stuttgart. Find here the press information.

 

Report: German companies with best communication to show future viability

UNICEPTA has analyzed the media positioning in the area of “future viability” of the 240 German companies with the highest revenues. All in all, 3.5 million articles and posts with 13.5 million user reactions were analyzed:  

  • Which industries are in focus?
  • Which companies were particularly strong represented with articles and postings on their future viability?
  • How strong and clear is the evaluation “viable for the future” made by journalists and posts?

UNICEPTA and the German Public Relations Society (DPRG) has been handing out the Thought Leadership Award annually, since 2016. The Award honors outstanding communication achievements on topics of particular social relevance on the basis of a multi-stage, cross-media analysis.

 

Previous winners of the Thought Leadership Award include:

  • 2018: Bosch for the best communication to shape major public debates in business and economy
  • 2017: Deutsche Telekom for the best communication in the era of digitalisation
  • 2016: Kuka for intelligent communication of the mega-topic digitalisation